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What We Believe
Answers to Questions Clients Ask about Marketing
Finding Solutions for
Marketing Problems
Marketing solutions are not as complicated as some make it seem. Just like the chef, marketers can look at the problem for what it is: a situation that is not working in our best interests.
“Startup companies have a lack of funding” is a common complaint. But the real problem most small businesses have is money management. Notice I didn’t say, not having enough money. Read the full post here.
Budget for a Growing Online Business
Contrary to popular belief, social media platforms don’t replace your domain address. Yes, search engines recognize your Facebook business page. But the website showing your information doesn’t belong to you.
In 2022 businesses are expected to have a website. Technically, your business website is the main representative of your company online to your customers and the search engines. Read the full post here.
Rule Number One: We’re All Customers
Customer relationship management (CRM) has become a powerful business system. There are a dizzying array of applications for every aspect of understanding the buyers for products and services.
But think about how many hours we spend being amazed by analytics and statistics. In reality, it’s a better idea to study the customer journey by looking at your own buying habits and preferences. Read the full post here.