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data & marketing association

direct mail advertising, digital media, promotion

Digital Marketing Appetizer: Direct Mail

  • 3 min read

Part One – What’s Happening to Digital Marketing? Is digital marketing losing its charm? Electronic advertising may be the hot trend, but it’s still only one ingredient of a successful marketing mix. It’s included in one of the most famous advertising formulas known as the four Ps; Product, Price, Place, and Promotion. And on the… 

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